The Single Most Effective Strategy to Increase Call Connections
In a world where most mobile communication is done through text messaging or emails, phone calls are screened and are more and more reserved for friends and family.
For contact centers, this creates a problem that can significantly affect your metrics and efficiency of your agents.
So let’s take a look at how local call presentation can give your outbound contact center a great advantage.
What is Local Call Presentation?
Local call presentation is a feature of contact center software that substitutes an out of area or 800 number with a number specific to the location that you are dialing.
For instance, if you call a lead in Upstate New York, they will see an Upstate New York phone number.
Eliminating the red flag of “800,” "Unknown" or "Unavailable" numbers will increase your call connections.
Why Local Call Presentation Works
1: It’s familiar.
Studies have shown that prospects are four times more likely to answer a phone call from an area code they recognize.
2: It's more personal.
Calling back to an 800 number instinctively makes people feel that they are calling into a contact center.
Calling back to a local phone number, though, puts them at ease and makes them feel as though they are calling someone, as opposed to an impersonal corporation.
What Local Call Presentation Can Do For You
If prospects see a number they don’t recognize, chances are, the call won’t be answered. Local call presentation removes this red flag and you will see more prospects picking up the phone.
It also allows you to remotely expand your business.
Regardless of where your agents live, the prospect will see a local number, indicating that you’ve done business and are familiar with their area.
Connect with a Five9 specialist today to make your contact center world more personable: 1-800-553-8159