A Contact Center's Guide To: Customer Journey Mapping and Improving the Customer Experience
Are you ready to deliver a more meaningful, personal customer experience? Through customer journey mapping, you can provide customers with a better overall experience by pinpointing opportunities for growth and understanding the buyer’s emotions and goals.
In this guide, you’ll learn:
- What is customer journey mapping and why it’s important
- How to use customer journey data to identify customer experience deficiencies
- How to create a customer journey map
- And how to apply customer journey mapping