Join CMSWire and veteran technology consultant, James A. Martin and Brian Spraetz, Senior Product Marketing Manager for Five9, for a live webinar as we offer a practical guide to modernizing your customer experience.

In the digital era, there are two main methods of differentiating your business: by offering the lowest prices or by delivering the best customer experiences.

Given that competing solely on price is a “race to the bottom,” many companies today are focused on improving their customer experience — especially since customers who have had positive experiences with a company spend 140% more than those who had negative experiences.

Join CMSWire and veteran technology consultant and journalist James A. Martin and Brian Spraetz, Senior Product Marketing Manager for Five9, for a live, 30-minute webinar as we offer a practical guide to modernizing your customer experience.

This webinar will cover:

• • Why modernizing your customer experience is crucial for competing today — and how it helps level the playing field between SMBs and their larger competitors

  • The four ways to modernize your customer experience — omnichannel, agent experience, AI and analytics — and why they matter

  • Strategic next steps for developing a game plan to transform your customer experience