Sarika Prasad

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The New CX: Deliver Next-Gen Customer Self-Service with Five9 AI Agents

Today's customers expect personalized, human-like interactions — even from automated systems. However, the reality falls short. According to a survey by Gartner,only 8% of customers used a chatbot in their most recent customer service experience. Among those, just 25% expressed a willingness to use a chatbot again in the future.

Sarika Prasad Director, Product Marketing

Clone of Agentic CX: The Next Frontier in Customer Experience

Sarika Prasad Director, Product Marketing

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Implementing Contact Center Automation With AI

AI is at the forefront of nearly every CX conversation today. For contact center leaders, the challenge isn’t whether to adopt AI; it’s deciding what to do next — and where AI will actually make an impact.

Sarika Prasad Director, Product Marketing

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From Configuration to Adoption: AI Deployment Best Practices for Contact Centers

Getting AI into your contact center is no longer a question of if — it’s a matter of how. But the ROI of AI isn’t guaranteed. A rushed or poorly planned rollout can create more problems than it solves.

Sarika Prasad Director, Product Marketing

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Your AI Pilot Worked. Now What?

A lot of contact centers spent the last couple of years running AI pilots. Testing an AI agent here, a summarization tool there, maybe a guidance card rollout for a handful of agents. And a lot of those isolated pilots worked well enough to get leadership buy-in and show some early ROI.

But 2026 is a different conversation.

Sarika Prasad Director, Product Marketing

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