There is no doubt that the COVID-19 virus is a crisis in which the world has not seen before. In addition to the difficulty world leaders, heath care professional and first responders are facing, there are also immense difficulties in properly servicing customers and enabling service teams. Everyone across the globe has questions. Travelers have questions on flight cancelations. Constituents have questions for their representative leader. How customer service representatives handle these inquiries is so critical in establishing and solidifying long-term loyalty.So, what are we able to do? Over the last month I noticed five things brands have been doing that have helped me navigate this time of uncertainty. In doing so, these brands not only built trust but they left me with a feeling of security and that my business was safe with them.
I hope this post was helpful. Please feel free to reach out if you have any questions or if you have noticed anything else brands are doing well at this time.
With over 15 years of experience in digital media, Paul Cowman heads up the demand generation team at Five9.
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